What Sets Your Product Apart from Others Like It? ECommerce Articles | August 24 Cheap Dana Barros Jersey , 2008 Competition is a given in the marketplace. No matter how novel your product, you will have imitators springing up seemingly overnight. You must establish the differences between your product and that ...
Competition is a given in the marketplace. No matter how novel your product, you will have imitators springing up seemingly overnight. You must establish the differences between your product and that offered by your competition ? this will help you to retain current customers and draw in new ones.
Remember that consumers have a lot of choices. You have to convince them of the merits of buying from you instead of from a competitor. Think about what?your product offers that no one else?s does. Once you know what to say, make this a part of your marketing materials; this is an important message to get across to current and potential clients alike.
What features are included in your product, but not that of your competition?
Perhaps you are in the cosmetics business; maybe your products include a mirror in the lid of each case for easy application. If yours is a less tangible product Cheap Moses Malone Jersey , such as EBooks, you can include extras like checklists or top 10 ideas for whatever your chosen niche happens to be.
Think of the benefits which your product can offer to consumers. Will it make their lives easier in some way; will it perhaps save them time? Again using the example of cosmetics, you can go with the ?all in one? angle, or sell kits which are already put together of common cosmetics. With EBooks and other digital products, you can sell customers on the point that your books are easy to read and can be adapted to a number of different uses.
Remember that price is one of the most important considerations in marketing any product. That said Cheap Ben Simmons Jersey , most people are willing to pay a little more for a product which they feel is superior in quality. Before you price your product in an attempt to undercut the competition, consider your target market ? are they willing to pay more a product which is perceived as having an added value? You can try selling your product at one price and if it doesn?t perform as well as expected, you can always lower it later.
Customer service is also something which will make not only your product, but your entire business stand out from the crowd. Your customers will feel appreciated if you make a habit of following up on all xorrespondence in a timely manner, giving them an added value with useful free information and the occasional customer appreciation event.
Setting your company apart from your competitors is a must for business success. Your product will soon come to build a reputation for itself. People will just know that your product is the best available and come to you without even considering your competition.
Beck Diet: Train Your Brain to Think Like a Thin Person-and Maintain Weight Loss (Part 2) Self Help Articles | October 1 Cheap JJ Redick Jersey , 2007 Do you wonder why, after losing some pounds, you typically regain them quickly? Interested in discovering how to maintain your target weight? Read this interview with Dr. Judith Beck, Director of the Beck Institute for Cognitive Therapy and Research and author of The Beck Diet Solution: Train Your Brain to Think Like a Thin Person, a widely acclaimed book on how we can develop the mental skills required to sustain weight loss. Part 2 of 2.
Copyright (c) 2007 SharpBrains
Note: we continue the interview with Dr. Judith Beck Cheap Allen Iverson Jersey , author of The Beck Diet Solution: Train Your Brain to Think Like a Thin Person.
Alvaro Fernandez (AF) had asked Judith Beck (JB), "What are the cognitive and emotional skills and habits that dieters need to train, and where your book helps?" and Dr. Beck had started by listing How to motivate oneself and Plan in advance. The interview cotinues:
JB: Overcome sabotaging thoughts. Dieters have hundreds and hundreds of thoughts that lead them to engage in unhelpful eating behavior. I have dieters read cards that remind them of key points, e.g., that it isn't worth the few moments of pleasure they'll get from eating something they hadn't planned and that they'll feel badly afterwards; that they can't eat whatever they want Cheap Joel Embiid Jersey , whenever they want, in whatever quantity they want, and still be thinner; that the scale is not supposed to go down every single day; that they deserve credit for each helpful eating behavior they engage in, to name just a few.
Also, How to Tolerate hunger and craving. Overweight people often confuse the two. You experience hunger when your stomach feels empty. Craving is an urge to eat Cheap Philadelphia 76ers Hats , usually experienced in the mouth or throat, even if your stomach is full.
AF: When do people experience cravings?
JB: Triggers can be environmental (seeing or smelling food), biological (hormonal changes), social (being with others who are eating), mental (thinking about or imagining tempting food) Cheap Philadelphia 76ers Hoodies , or emotional (wanting to soothe yourself when you're upset). The trigger itself is less important than what you do about it. Dieters need to learn exactly what to say to themselves and what to do when they have cravings so they can wait until their next planned meal or snack.
AF: How can people learn that they don't have to eat in response to hunger or craving?
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