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Smarter SEO; You can Own ANY Niche! ECommerce Articles | August 19, 2008
Ten years ago if you wanted to make money from a niche you were in for quite a job. First there was research to see if it was big enough to turn a decent profit. Then you needed a shop of some kind Chris Lindstrom Jersey , whether it was on Main Street, a mall kiosk, or a mail order company run from your kitchen table. It was tough! But thanks to the Internet those days are long gone. Now you can dominate any niche for less than $50 and a few well spent hours.


Not long ago if you wanted to carve out a spot for yourself in a niche market you were in for quite a ride. First there was seemingly endless research to see if it was big enough and profitable enough to be worthwhile. Then there was the actual selling part. That meant either a shop on Main Street, a canopy covered mall kiosk Wholesale Falcons Hats , or mail order business run from your kitchen table. Getting into any niche and turning a quick profit was tough! But with the help of the Internet those days are long gone.


Today, with a little basic information and $50 you can have a nice niche thing going. Or with that same $50 and some hard won insider tips you can OWN any niche you want. That's what we'll focus on.


First things first, spend wisely. Setup a budget early on and find ways to stay within it. Use free tools whenever possible and when you do need to spend money on something, make sure it's a bargain.


Okay Wholesale Falcons Hoodies , now for the good stuff. Let's start with finding our keywords...


Part One: Finding Keywords


Finding Keywords 1: We can use a free tool to do this part. Go to https:adwords.googleselectKeywordToolExternal and type in a common word or phrase that describes your niche (check the Use synonyms box to get the best variety of results.)


Finding Keywords 2: Now click on the "Approx Avg Search Volume" header to sort by the average monthly volume. You are going to take each of the search terms that look like good possible keywords and run a search on Google for them. But lets keep track. Take a sheet of paper (or Excel doc) and jot down the keyword, then the "Approx Avg Search Volume" and finally the number of pages returned on Google.


Finding Keywords 3: When you have that information for a good handful of keywords you want to come up with a success potential ratio for each. It's easy. Just divide the "Approx Avg Search Volume" by the number of pages on Google. This is your success potential ratio. The higher the number; the better.


Example A: Approx Avg Search Volume (6,500) Matching Pages on Google (100,000) = .065 is your Success Potential Ratio


Example B: Approx Avg Search Volume (9 Wholesale Falcons Shirts ,750) Matching Pages on Google (233,000) = .042 is your Success Potential Ratio


Example B has a lot more searches performed but with even more competition than A. Long story short, this means the keyword from Example A is likely our best bet to target.


Part Two: Securing Domain Names


Securing Domain Names 1: Now go to your favorite domain registrar (like Godaddy Register or whatever) and run a domain registration availability search for the keyword phrase with the highest Success Potential Ratio.


Securing Domain Names 2: Use dashes! And don't feel like the splits need to be perfect. For example, if you have a possible domain that is three words long Wholesale Falcons Jerseys , first try it without any dashes. That will be gone, I can almost guarantee. Next try separating each word with a dash. Maybe it's taken, maybe not. If not, grab it! If it is taken Cheap Falcons Hats , don't despair. Try just one dash between the first two words and let the second and third run together. If that version is taken, move the dash so it is between the second and third while the first and second run together. Chances are you will find one that works. Ad the best part is the search engines read it as the same keyword!


Securing Domain Names 2: Keep in mind, this domain and resulting Website is for SEO purposes NOT branding. Who cares how long it is or how many dashes it has? Certainly not you. The search engines will love it!


Securing Domain Names 3: A word of advice... Get your domain name as quickly as possible. The older it is, the better in Google's eyes. And they actually run date scans on domains using a Whois registry so they know the exact date and minute the domain was registered.


If you've never used one check out AllWhoIs or BetterWhoIs and enter any domain name. It tells you plenty of of important information Cheap Falcons Hoodies , including the owner, registrar, date or registration and even the owner's home phone address if that's what he or she used to register.