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Understand the Competitive Structure and Identify Key Players in the Indian Dairy Market Business Articles | October 15 Marco Verratti Jersey , 2015

The organised dairy market in India is currently experiencing a robust growth. This market, however, remains highly fragmented with most of the players having a presence in specific regions and states.



A new report released by IMARC Group provides a comprehensive insight into the competitive structure of the Indian dairy industry. According to the report, the market can be broken into two key segments – unorganised and organised. The unorganised segment consists of milk sold by traditional milkmen and vendors who collect milk individually from farmers and sell it to the consumers. The milk sold by these traditional milkmen is raw or unprocessed. The organized segment Loic Mbe Soh Jersey , on the other hand, consists of cooperatives and private dairies. Unlike the unorganized segment, cooperatives and private dairies have a well ordered channel of milk procurement and distribution. Milk is sourced from farmers through their collection centres at the village level. After the milk has been collected; it is processed, packed and then finally distributed. Cooperatives and private dairies sell their products to the customer through agents and retailers.